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7 Essential Video Ad Metrics for Measuring Campaign Success

7 Essential Video Ad Metrics for Measuring Campaign Success

by Florind Metalla | Jan 13, 2025 | Best Practices, Creative Strategy, Deep Dive, Tech, Vide Ad Metrics

Video advertising has exploded in popularity. With platforms like YouTube, Facebook, Instagram, and TikTok attracting billions of users, video has become an essential tool for reaching and engaging target audiences. But simply creating a captivating video isn’t...
6 Easy Ad Creatives: A Practical Guide to Getting Results

6 Easy Ad Creatives: A Practical Guide to Getting Results

by Florind Metalla | Jan 13, 2025 | Best Practices, Creative Strategy, Deep Dive, Tech, Vide Ad Metrics

Creating effective ad creatives doesn’t have to be a complex, time-consuming process. This guide provides a simplified approach to developing easy ad creatives that resonate with your target audience and deliver a strong return on investment. We’ll explore...
Video Ad Metrics for e-Commerce: 7 Essential Metrics to Boost Sales

Video Ad Metrics for e-Commerce: 7 Essential Metrics to Boost Sales

by Florind Metalla | Oct 22, 2024 | Best Practices, Creative Strategy, Deep Dive, Tech, Vide Ad Metrics

In the cutthroat world of e-commerce, video advertising for DTC brands has become the undisputed champion. It’s no longer enough to simply have video ads; you need to create videos that truly captivate, convert, and drive revenue. But with so many metrics to...
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